Dogfish Head

Dogfish Family GIF

6 packs


Bottle Story

Dogfish Head


Portfolio Redesign


Strategy, Branding, Packaging

about the project

We partnered with Dogfish Head Brewery to refresh their iconic brand and redesign the packaging for their heralded brews. Over 8 months we conducted in-depth market strategy & insights, on-premise immersion, concept development, rounds of revisions and final artwork for 21 SKUs spanning their bottles, 6/4 packs and shippers.


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