16 Female Powered Food & Beverage Businesses

16 Female Powered Food & Beverage Businesses

We’re fortunate to work with amazing entrepreneurs; true partners building brands for a new generation. A recent Forbes article on female Food & Bev Entrepreneurs led us to reflect on all of the driven, innovative and overall badass women that we’ve been fortunate to encounter in our work. These individuals are responsible for bringing wildly innovative products to the forefront of the industry. Each with their own unique voices and stories. Women are underrepresented as entrepreneurs, making up only 36% of new business owners since 2012. (Source) But as Beyonce once said, “girls, we run this mother” and today we shine a light on that beautiful 36% percent in the hopes of inspiring others to make it 50-50! While most of the individuals we mention here are founders and CEO’s, we also work with countless female brand managers, marketers, strategists, creatives, account managers and other roles that are fundamental to the success of a business. 1051 GOODONYA Founder and CEO Kris Buchanan C.N. opened the GOODONYA deli with a passion for serving up locally sourced, organic and delicious food. Over the years she’s overseen launches of even more locations, landed the GOODONYA bar in Whole Foods, and helped formulate the 1051 Organic Sports Drink. Her unwavering commitment to quality of food and kindness as a lifestyle have set a shining example for entrepreneurs everywhere. AccelFoods Sometimes, brilliant companies need a leg up – especially in the food and beverage industry. Jordan Gaspar (a former corporate lawyer) and Lauren Jupiter (previously an investment banker) co-founded the incubator AccelFoods to launch innovative natural food startups to success. Both bring their solid backgrounds...
2018 Food Packaging Predictions

2018 Food Packaging Predictions

As we approach a new year of fresh food and beverage options, we’re taking an in-depth look at the trends that might dominate the packaging world in 2018. Check out our predictions below!       FEATURED ARTISTS While many brands like Dogfish Head have had a featured artist series for many years, we predict there will be a slew of artist series that will hit in 2018 as a way to differentiate from competitors as well as reduce monotony among consumers. While the brands that currently utilize artist series fall in the alcoholic beverage space, there is a huge opportunity for dry packaged food to jump on this train and get ahead of the curve.   BRIGHTEN UP  Bright colors are another way to stand out as well as attract “millennials”. Many brands want to be young & fun and speak to the younger generation and this is one tried & true way to do so. As social media becomes increasingly important for a brand’s image, packaging design is certainly seeing a shift from more traditional aesthetics to new, fresh designs that are unique and innovative. Many brands are seeking a design that people will be proud to take a photo with.     IRIDESCENCE Iridescence is trending hard in the fashion world and we are starting to see it seep into the food packaging world. As more brands are searching for a design that stands apart from competitors, we believe this printing technique will be utilized.     BYE-BYE BRAND COLOR Choosing one or two consistent brand colors is not memorable enough anymore. More and more food and bev...
Spotted at Expo East 2017: Trend Blends

Spotted at Expo East 2017: Trend Blends

While strolling around Expo East 2017, we saw some of the latest and greatest natural food products. Our friend Tracy Miedema from Prescene Marketing noted that there were a plethora of “mashup” concepts – “flavors, formats, features and benefits borrowed from a current or past success reapplied to a new product (or even brand) concept. It’s like the era of the trend blend!” Check out some examples below.   SEAWEED + SNACKING THINS   COCONUT WATER + ENERGY   SAVORY OATS + FROZEN ENTREES   FERMENTED + PLANT BASED   ENERGY + COCONUT OIL MCT’S   COCONUT WATER + SPARKLING WATER   ROOT VEGGIES + CRISPS   MEAT SNACKS + POUCHES   BOTANIC + JUICE & TEA   SEAWEED + ENRICHED PASTA ALTERNATIVE   FIBER + CRISPS   PROTEIN + TEA   PROBIOTIC + BAR   DRINKING VINEGAR + WELLNESS SHOT   SWITCHEL + SPARKLING   COLD PRESSED + UNICORN TREND   NITRO +...
The State of Snacking in 2017

The State of Snacking in 2017

Snacking has evolved to be a more frequent occasion, with an increase in consumers snacking 5 times or more per day. The driving factor behind this is both for the sake of indulgence, and consciously seeking out health benefits. Both areas are growing, but indulgent snacks are still in the lead. Though the choices are becoming increasingly abundant and descriptors for categories are blurred, there are some growing categories of note. PROTEIN POWER Greek yogurt is a high protein option, and Chobani Flip combines it with other diverse ingredient mix-ins.   FARM TO YOU Quinn Snacks “Farm to Bag” model appeals to consumers looking for authenticity in food sourcing.   SNACK BOXES Lunchables aren’t just for kids anymore – there’s a surge in snack boxes that offer sweet and savory bites to tide an appetite over.   RESEALABLE PACKAGING Eat some now, save some for later – these multi serving packs are easy for on-the-go snacking   FRUIT & NUT MEDLEYS  Getting your daily servings of fruit in is now possible in a multitude of ways, going beyond the traditional bar. TAKE A DIP Dipping options both sweet and savory are popping up in convenient packages. Credit: Sweets and Snacks: 2017 State of the Snack Food...
Adaptogens on the Rise

Adaptogens on the Rise

We’re seeing lots of products that tout the magic of adaptogenic herbs springing up in 2017.   Some of these herbal concoctions are designed to ease stress. And some are meant to stimulate cognitive function.   They include various combinations of plants known to aid wellbeing, even CBD cannabis oil.   Companies are getting innovative with the ways that adaptogens can be delivered.   And while many are positioned for health benefits, some are marketed specifically for beauty regimens. A line of RTD beverage options are available in stores nationwide.   With increasing popularity and strong health product positioning, we could see this trend move beyond the beverage category and begin to manifest in snacks like crackers and fruit snacks, and even ready to eat meal options that are enhanced with adaptogenic herbs in the near future. We’re keeping our eyes peeled!...
The Growth of Nut and Seed Butters

The Growth of Nut and Seed Butters

Peanut butter is a classic protein packed snack that’s versatile enough to be combined with just about anything. For a long time, it was the only kind of nut butter that people knew of. With constantly evolving consumer dietary needs, we’ve seen a boom in “butters” made from all kinds of different nuts and seeds. Here are a few aspects of this growing category that brands are taking into account: Source PRESENTATION The demand for peanut butter alternatives has resulted in an influx of “butters” made from ground almonds, cashews, pistachios and more. Often at a higher price point, it is common to see companies touting the healthy benefits of their product. Nutraw’s pistachio butter features packaging that is more elevated than what you might associate with a typical peanut butter jar, reflecting the minimal ingredients (stripped down to just pistachios, coconut oil and vanilla). Similarly, butters are increasingly being made from seeds – even ones you may not have ever thought to eat. Sunflower and pumpkin seed butters have been heralded as friendly options for consumers with nut allergies. Watermelon seed butter is unconventional yet intriguing. Sakara’s version appeals to consumers based on its aesthetic alone. The cream colored product is complemented by equally clean packaging, suggesting its simplicity and quality. Source INCLUSIONS Inclusions and unique flavors set brands apart in this ever growing category. Sesame seed butter is traditionally known as tahini, a main ingredient in hummus, but it’s making its way more and more into the butter category. Ilka’s Chai Sesame Butter appeals to create a more memorable and unique experience when spread over toast or fruit. Big Spoon Roasters also offer various nut butter flavors, like Espresso and Vanilla...