The State of Snacking in 2017

The State of Snacking in 2017

Snacking has evolved to be a more frequent occasion, with an increase in consumers snacking 5 times or more per day. The driving factor behind this is both for the sake of indulgence, and consciously seeking out health benefits. Both areas are growing, but indulgent snacks are still in the lead. Though the choices are becoming increasingly abundant and descriptors for categories are blurred, there are some growing categories of note. PROTEIN POWER Greek yogurt is a high protein option, and Chobani Flip combines it with other diverse ingredient mix-ins.   FARM TO YOU Quinn Snacks “Farm to Bag” model appeals to consumers looking for authenticity in food sourcing.   SNACK BOXES Lunchables aren’t just for kids anymore – there’s a surge in snack boxes that offer sweet and savory bites to tide an appetite over.   RESEALABLE PACKAGING Eat some now, save some for later – these multi serving packs are easy for on-the-go snacking   FRUIT & NUT MEDLEYS  Getting your daily servings of fruit in is now possible in a multitude of ways, going beyond the traditional bar. TAKE A DIP Dipping options both sweet and savory are popping up in convenient packages. Credit: Sweets and Snacks: 2017 State of the Snack Food...
Interact Category Specialists: Shelf Stable Beverages

Interact Category Specialists: Shelf Stable Beverages

Standing out among the competition in a category such as shelf-stable beverages is daunting to say the least. However, there are certain brands who are paying attention to the mass movement of consumers away from sugary and artificial beverages and toward shorter ingredient lists, healthier choices, and options that have functional and added dietary benefits. Three emerging trends from the past couple of years are ready-to-drink teas, carbonated juices and waters as well as taking the cold-pressed phenomenon out of the refrigerated section and into the middle of the store. (Image Source) RTD TEA With ready-to-drink tea sales projected to be $9 billion by 2020, up from $7 billion just five years prior, its needless to say that the tea category is booming. Major players like Starbucks, Steaz and Nestea have all taken notice and are anteing up with new packaging, new products and reformulation. Starbucks recently rolled out a RTD version of Tevana to select retailers in hopes to capitalize on this trend. Nestea, always a major player in this category, has paid particular attention to market demand when they recently reformulated their tea to have a mix of sugar and stevia as well as removing any artificial flavors. With the majority of consumers actively searching for “no sugar added”, “organic” or any type of added health/functional benefit all companies, big and small are taking notice.   (Image Source) CARBONATION With the trend moving more toward organic and natural beverages, brands are constantly trying to find ways to set themselves apart – what better way to do this than to add a little sparkle. Cawston Press and Spindrift...